The Monday Night War | WWE Raw vs. WCW Nitro | Watch Online | Download



Monday Night Wars is the common term describing a Nielsen ratings war that took place between Americanprofessional wrestling organizations World Championship Wrestling and the World Wrestling Federation following the WCW's debut of a Monday night program, WCW Monday Nitro, against the WWF's Monday Night Raw.
Lasting from September 4, 1995 to March 26, 2001, the ratings war was part of a larger overall struggle between the two companies, which included the use of cutthroat tactics and the legitimate defections of several wrestlers and writers between the two companies. The independently operated Extreme Championship Wrestling, while not a party to the ratings battle, was also involved as a tertiary player, as each federation courted the ECW's most popular stars to join their ranks in an effort to gain ECW fans who did not otherwise watch either Raw or Nitro.
Initially, Monday Nitro dominated Raw in the ratings, as the WCW cultivated an "anything can happen" atmosphere; as big-name stars from the WWF left the company for various reasons, it became a recurring phenomenon for them to make unannounced appearances on Nitro. The WCW was also the first of the two organizations to recognize the growing impact of the internet on wrestling fandom, as more fans became "smarks"-- a term used to denote a wrestling fan who is aware of the backstage politics of the wrestling business in addition to being a fan of the show. Taking advantage of its being broadcast live against the WWF's often taped Raw to avoid the then-new phenomenon of internet spoilers, it became common for Nitro to open with broadcasters reading spoilers for Raw on-air to dissuade viewers from changing channels.

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